It may also be useful to check your content against other pages ranking for your chosen keyword. For example, if competitor content has a compelling and friendly tone, you can mirror this to meet the expectations of your audience. For example, it’ll make sense for many people to start with their homepage. Your homepage is meant to offer an overview to your audience and likely direct them to browse your store, services, or content or learn more about you. If your content is outdated or missing key information that’s now relevant, it won’t perform as well in search results. By updating the page, you can ensure it follows on-page SEO best practices and provides helpful information to your audience.
Incorporate images, graphics, and other visuals.
You can do this by tracking your keyword rankings and analyzing your traffic. To optimize for voice search, use conversational language in your content to align with users’ natural speaking style. Implementing conversational, question-based, and long-tail keywords helps optimize voice search, as these align with how users typically phrase their voice queries. Optimizing page speed is crucial because it significantly affects user experience and is a confirmed ranking factor for Google. Ensure your main keyword is in the introduction, conclusion, h1, and meta description.
Non-keyword-related on-page SEO
To do an On-Page SEO analysis, start by identifying your target keywords. Then, evaluate how well these keywords are integrated into your page titles, headings, and content. Content quality refers to providing valuable, unique, and engaging content.
Next on our list of on-page SEO activities is optimizing images. If you want to know how to do on-page SEO, start by creating user-friendly content. Once you have BHS Links your long-tail keywords selected, you’ll integrate them into your site.
- For instance, a minor change to a customer’s title tag led to a 92% increase in clicks and an 18% boost in impressions.
- Once you’ve implemented your on-page SEO strategies, it’s important to gauge your success.
- Regular monitoring, at least once a month, using a tool like Google’s free PageSpeed Insights, helps identify and fix technical errors that affect page speed.
For a page to earn backlinks (which are a strong ranking factor) and shares, people have to actually consume the content. If you’re struggling or just want a fast solution, give our free AI title tag generator and meta description generator a shot. Tell the tools what your page is about and your desired writing tone and they’ll generate a few options. Outbound high-quality links can help search engines determine the overall value of your content. The best part is that you have complete control of your internal links.
